Why Writers are the Most Multi-Dimensional People You’ll Ever Meet
When you grow up, what do you want to be? Vet! Astronaut! Rock star! Rodeo clown! Well children, these are all valid, admirable career choices. Where would the world be without rodeo clowns, after all?...
View ArticleBack to Basics: 4 Business Writing Tips
Emails. Reports. Presentations. Recommendations. In our everyday work lives, many of us write A LOT without even realising it. We use words to communicate emotions, things to be actioned, gossip (let’s...
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5 Ways to Improve your Vocabulary
When it comes to speaking or writing, are you lost for words? Or do you use the same ones over and over and over and over and – you get the point. Having a limited vocabulary can be extremely...
View Article6 Ways to Add Life to your Writing
Having the freedom to unleash your creative genius on a piece of writing is disgustingly wonderful. Unlike company reports or emails, a piece of fiction or a reader-friendly blog is not restricted by...
View Article5 Abilities every Online Freelance Writer should have
Crafting a little niche for yourself as an online freelance writer is no easy feat. Competition is notoriously fierce and even when you snare a well-paying client, will you be able to keep them around...
View ArticleWriting Blogs for your Business
So you’ve already found your perfect blogging software (we use WordPress) and are all set up and ready to go. Cue: tumbleweeds… As we all know, learning the theory behind something can be very...
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SEO Jargon Explained
As someone who works with the SEO team but not in the SEO team, I can sympathise with new clients or anyone just starting to learn about the mechanics of SEO. Despite having previously completed an SEO...
View ArticleSEM Jargon Explained
Following on from the wild success (cough) of my last blog, SEO Jargon Explained, I decided to take on the often equally baffling world of Search Engine Marketing (SEM). It’s time to banish that haze...
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Content Marketing Jargon Explained
Unless you’ve been living under a boulder of some sort, you would have come across the term ‘Content Marketing’. In fact, according to Google Trends, its status in the online world has risen...
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Google Tools That Deserve More Screentime
Innovation. We see it in the creation of self-driving cars. It’s there in Drake’s dance moves and it’s evident in the works of companies such as Apple, Lenovo, Facebook and of course, Google. More than...
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